Answer:

>>> Sociology

A researcher must be objective because objectivity is a basic principle in conducting quality and trustworthy research. Objectivity means that researchers are not influenced by their personal preferences or opinions in collecting, analyzing and interpreting data. Instead, they should use an objective and measurable methodology to ensure that their research is not influenced by any bias.

Explain: In order to achieve objectivity, researchers must use objective methods in designing research, collecting data, analyzing data, and interpreting research results. In addition, researchers must also admit and manage biases that may arise in their research.

• 11 March 2023