1. Knowledge and expertise: Collaborating with external companies and startups allows you to access specialized knowledge and expertise in specific domains. This can help accelerate research and development efforts, problem-solving, and the creation of innovative solutions.

2. Expanded network: Partnering with companies and startups from around the world expands your network and opens doors to new markets, technologies, and business opportunities. It can provide a global perspective and help you stay ahead of industry trends.

3. Agility and flexibility: Startups and smaller companies are often known for their agility and ability to quickly adapt to changing market conditions. Collaborating with them can infuse your organization with fresh ideas, entrepreneurial spirit, and a faster pace of innovation.

4. Risk sharing: By collaborating with external partners, you can distribute risks associated with research, development, and market entry. Shared investments and resources can help mitigate financial risks and increase the likelihood of success.

5. Access to new markets: Partnering with companies and startups from different regions can help you gain entry into new markets and customer segments. Their local knowledge, networks, and market insights can be invaluable in navigating unfamiliar territories.

6. Talent attraction and retention: Collaborative initiatives with external partners can enhance your organization's reputation as an innovative and forward-thinking company. This can attract top talent who are motivated by the opportunity to work on exciting projects and collaborate with industry leaders.